
Executive & Wellbeing Coaching
Strategic & Systemic Leadership

Strategic Effective Development Solutions
Led by Master Certified Coach & National Board Certified Health & Wellness Coach, Sonya Davies

Strategic, Perceptive & Grounded Coaching for Executive Leaders
I empower leaders to sustain peak performance in life and career by cultivating emotional, social, and strategic intelligence. Through inquiry, curiosity, and challenging assumptions, I create a trusted space for innovative thought and meaningful change—empowering leaders to navigate complexity with clarity and confidence.
As the Managing Principal of Strategic Effective Development [SED] Solutions, I bring over 25 years of experience in executive and systemic leadership, organisational development, and executive, career and wellbeing coaching.
My work spans sectors, geographies, and leadership levels, with a focus on cultivating sustainable, high-impact outcomes for individuals and organisations.
As a strategic, perceptive, and grounded coach, I partner with executives navigating complexity, transitions, and performance challenges—enabling clarity, resilience, and momentum.
Beyond my professional experience, I bring perspective from a diverse life. I’m a long-time farmer, global traveller, trail rider, and ‘boaty’, as well as co-director of several SMEs and commercial ventures. My commitment to social impact is reflected in my philanthropic work supporting community resilience, leadership access, and peak performance.
These lived experiences shape how I coach—offering not only insight and challenge, but real-world perspective and deep connection. I bring a strong commitment to coaching mastery and excellence, grounded in evidence-based practice and reflected in internationally recognised credentials, including ICF-MCC and NBC-HWC.
Services
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Coaching, Organisational, Executive
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Presence, clarity, confidence, and impact in complex and transitional environments
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Executive & Leader Wellbeing
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Aligning wellbeing with leadership performance and long-term sustainability
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Systemic Leadership &
Organisational Development
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Building capability, alignment and culture through strategy
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Strategic Alignment & Facilitation
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Guiding teams and groups through vision, alignment, and strategic agility
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Stakeholder Engagement
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Strengthening influence, communication, and trust across systems
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Collaborative Partnerships
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Enabling collective action for shared purpose and impact
Testimonials

Booking Link & Contact
Tel: +61 400 650 993 GMT+8
Email: sedsolutions@bigpond.com

PERTH WA
SED Solutions is a globally established coaching and consultancy practice, partnering with leaders across APAC, EMEA, and the Americas.
Through secure virtual platforms, I work with executives and leadership teams worldwide — supporting clarity, wellbeing, and sustainable performance in complex environments.
I also offer in-person coaching and facilitation locally in Western Australia.